Accounting for Sales Organizations
Improving employee productivity,
lowering costs, and tracking marketing campaigns are important
functions of any good sales organization. By using the
your business can track
call information in real-time, allowing managers
to make informative decisions when it really matters.
Sales Organizations can...
Track individual and group telephone performance
- Analyze key sales indicators
- Receive automatic reports via email
- Set monthly quotas and goals
- Track effectiveness of marketing campaigns
- Monitor calling patterns
- Allocate telecom expenses by department or extension
- Decrease phone abuse
- Eliminate toll fraud
- Optimize phone system performance
Improve Employee Productivity
The WIN-SENSE 32 can help sales organizations improve employee
productivity by tracking individual and group telephone
performance. With call accounting software, managers can discover who their most productive
employees are by analyzing sales key indicators such as:
number of incoming calls received, number of outgoing calls
made, average length of calls, and destination of calls
(local, internal, international, etc.).
Extension detail reports will further give insight into an
employee’s productivity level by seeing how much time
was spent on each call, what the most expensive and longest
calls were, and how many calls it took to reach a sale. Call
logging information, such as this, allow managers to compare one employee
against the group, and as a result, identify those employees
who may need extra training or help. Important summary and
detail reports can be automatically emailed to managers to
help set daily, weekly, and monthly quotas and goals.
Effectiveness of Marketing Campaigns
Sales organizations can track the effectiveness of their
marketing campaigns by analyzing how many incoming calls were
received during a specific campaign period. Combined with sales
revenue information, managers can determine the sales close
ratio (closed sales/incoming calls) of the campaign
and the average length of each incoming call. Call information
as this can be an invaluable asset to help both marketing and
Reduce Telecommunication Costs
Telecom expenses often account for about 10% of a company’s
overall budget. Figuring out ways to cut costs, while increasing
revenues is one of the key functions of an effective manager.
With the WIN-SENSE
32, sales organizations can cut costs by allocating
telecom expenses by department and extension, decreasing
phone abuse, eliminating toll fraud, and optimizing
First, by allocating telecom
expenses, managers can help control costs by setting budgets
for each department or extension.
As budgets are followed, expenses go down.
Second, organizations can decrease phone abuse by
monitoring where calls are being made. The WIN-SENSE 32 call logging software allows
to sort information by call types, including information calls,
900 calls, operator assisted calls, and excessive long distance
calls. Cutting down on phone abuse could save an organization
hundreds of dollars each month.
Third, companies can save money by eliminating toll
Many organizations are victims of toll fraud, or the unauthorized
use of a company’s phone system. To combat toll fraud,
managers can use call tracking software to setup custom exception reports such as after-hours/weekend
activity, long-duration/high-cost calls, short-duration incoming
calls and "800" number usage to track "800" to "900" numbers.
Fourth, sales organizations can save money by having
their phone systems optimally trunked. If a company has too
trunks, they are overpaying, if they have too few, they may
be losing customers. Trunk analysis reports will help organizations
analyze current and future telephone needs, and as a result
keep their phone system performing at its best.
To learn more, contact a TEL Representative today!